Native ad formats
Precise targeting
Anti-fraud

Telegram ads for your Business

Launch and manage Telegram advertising with one platform: channel ads, bot ads, video ads, tasks, and placements for traffic, leads, and sales.

Advertise

Monetize

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AdsGram

Promote your business in Telegram 🔥

Placement in feeds and interfaces
Targeting by interests and regions
Flexible budget and analytics

Launch ads and expand your reach! 🚀

Ad · 18+

@adsgram_ai — ads in Telegram

74countries

15M+daily impressions

5 minto start

User Acquisition

The campaign directs users to a website, mobile app, Telegram Mini App, or external landing page. AdsGram sends click and conversion IDs to your tracker for attribution.

User Acquisition

Growth of Telegram channels

Grow your Telegram channel with engaged, active subscribers — no bot traffic, no inflated numbers.

Channel growth

Promotion of bots

Increase your Telegram bot's user base with people who actually open the bot and reach the action you're optimizing for.

Bot growth

Promotion of Mini Apps

Find your Telegram Mini App's first users or scale the audience you already have.

Mini App growth

Performance campaigns

Pay for results: CPM or tCPC, automatic conversion optimization, A/B testing for creatives and placements — all in one dashboard.

Performance

Web3, gaming, finance, and beyond

We work with verticals that are hard to buy in classic ad networks: crypto, GameFi, fintech — with our own moderation and audience segments.

Verticals

Ad Formats

Ad formats for any business

Find the best match for your business goal and experiment with different ad formats

Type

Image or gif with text that mimics a Telegram message. Perfect for quickly launching a campaign without video production costs.

Customization

Link, image or gif, avatar, headline, body text, brand name, button text.

Targeting Settings

Interface language, countries, VPNs, premium Telegram, TON wallet.

Optimization

You can segment your audience or set up automatic conversion optimization.

Strategy

You can choose either CPM or tCPC as your payment model.

Post-style Image

Square ad (image or gif) with text and a button.

Launch

Traffic Quality Protection

A multi-layer anti-fraud system filters bots and dishonest impressions. You only pay for verified views.

Antifraud 24/7

Quick Launch

Registration, creatives, targeting, and campaign start — all in 5 minutes. Support available 24/7.

Start in 5 minutes

Flexible Formats

Three types of campaigns — post, video, and task — for launching in Mini Apps, channels, bots, and alternative Telegram clients. One creative can be used across different inventory types.

3 types of campaigns

Precise targeting

Targeting by country, interface language, platform (iOS / Android), VPN, TG Premium status, and TON wallet ownership. Up to 10 audience segments per campaign for including or excluding user groups.

Up to 10 segments

Results-based optimization

Three optimization models—CPM, tCPC, and tCPA—with system-provided recommended bids for selected targeting and daily budget. Up to 10 banners per campaign and a customizable Reach Frequency for frequency control.

CPM · tCPC

Telegram-native inventory

Four types of placements within Telegram: Mini Apps, channels, bots, and alternative clients. Ads are embedded in the messenger's native interface.

4 types of placements

Create an advertiser account

Set up your audience

Select GEO, language, devices, Telegram audience parameters, and frequency of impressions.

Upload your creative

Add an image, video, text, or task-mechanic — depending on the format.

Top up your balance and launch your campaign

Launch your ads and track the results in your AdsGram dashboard.

Launch campaign

Telegram Ads

Official reseller

Launch ads in Telegram through AdsGram

Creatives pre-moderation
Custom bidding
One account for all GEOs
Transparent pricing

Ad domains

Industry-focused Telegram campaigns

Precise targeting, flexible formats, transparent reporting — for any performance goal

Crypto

Target engaged crypto audiences

Apps & Mini Apps

Increase active users

Dating

Boost subscription growth

iGaming

Drive deposits at scale

Fintech

Acquire high-value users

VPN

Convert privacy-focused users

Reviews

Join thousands of satisfied customers

We run a small iGaming affiliate team. On FB and Google we kept losing accounts in waves: bans, cloaking workarounds, hours wasted on prep. We tested a few networks and stuck with AdsGram because they actually moderate iGaming reasonably — no cloakers needed. First campaign was live in a day. First month brought in 11,400 sign-ups at 180% ROAS.

Photo of a male AdsGram client sharing a review about the Telegram advertising platform

Dmitry Kalinin

Head of Affiliates, Riftbet Team

We were bringing users into our DEX through a Telegram bot. Influencer deals were always a coin flip: some posts landed, most didn't, and you'd burn half your week on calls and approvals. With AdsGram I set up the targeting myself and got 8,200 wallet connects at $0.34. The targeting options are what sold me — clean funnel, no junk.

Portrait of a man sharing a review about acquiring DEX users through a Telegram bot with AdsGram targeted advertising

Rohan Mehta

Growth Lead, Helix

We're a studio with a casual game inside Telegram Mini Apps. The standard UA networks like FB and Unity don't really get TMA, and users tend to drop off the moment they're sent out to the app. We ran tests across 6 channels and went with Adsgram because the traffic never leaves Telegram and installs take a single tap. Campaign setup was 20 minutes, CPI sits at $0.21, UA paid back on day 18. If you're working on a TMA, AdsGram is a total match for you.

Portrait of a woman from a game studio sharing a review about promoting Telegram Mini Apps using AdsGram and UA campaign performance with $0.21 CPI

Yuki Tanaka

Co-founder, Polar Peak Studios

Running VPN campaigns is usually a tricky game. Most ad platforms like FB keep the category on a tight leash, and buying placements from channel admins is a gamble on both price and quality. With AdsGram I targeted countries where access is restricted and pulled 9,400 installs at $0.36 in a month, with 11% of those converting to the paid plan. Their support actually replies in chat within minutes.

Anastasia Berg

Founder, VPN service

I'm running 9 clients at an agency. For every one of them I used to chase down channels separately, haggle with admins, and wait a week for posts to go live. I tested TGAds and direct placements, then settled on Adsgram for the single dashboard and built-in auto-optimization. My time per client dropped by almost half, portfolio CPA came down 41%, and I picked up three new clients without expanding the team. Most of my buying runs through AdsGram now — solid choice for agencies.

Portrait of a woman sharing a positive review about AdsGram agency services and advertising support

Victoria Lebedeva

Performance Lead, Reach Agency

I lead the User Acquisition direction in the arbitration team. We are currently promoting five TMA projects across different verticals. AdsGram has proven to be a convenient solution thanks to the ability to manage all projects from a single dashboard and quickly scale campaigns. We also tested TG Ads, but for TMA products, the native advertising inventory showed stronger results: CPI was lower and Retention was higher. I would like to highlight the AdsGram team: issues are resolved quickly, and in non-standard situations, you can always count on a flexible and constructive approach.